Microsoft: Putting Windows 10 Inside Android Phones Could Seriously Hurt Google

By | March 20, 2015

Windows 10 Inside Android Phones

Microsoft (NASDAQ:MSFT) revealed two days ago that China’s No.1 smartphone vendor, Xiaomi, has signed on to test the Windows 10 Technical Preview. Microsoft will deliver a custom Windows 10 ROM for a select number of Xiaomi M

Source: seekingalpha.com

It makes sense therefore that Nadella would try a backdoor attempt to make more people use Windows 10. Microsoft’s freemium strategy of giving away free software and services is now akin to Google. Mobile advertising is where Microsoft can make up for the lost revenue from giving away free software.

 

Writer speculates that once Windows 10 gets released in 190 countries this summer, many custom Windows 10 ROMs for different Android phone models could also be available for download. Microsoft is now trying to out-Google Google with its newfreemium strategy.

Author: Thin Client

Craig Allen Keefner is an industry analyst, content strategist, and longtime authority on self-service kiosks, digital signage, unattended payment systems, and interactive technology. He manages content and industry strategy for Kiosk Industry and The Industry Group, with a focus on kiosk software, hardware-software integration, accessibility, payment compliance, healthcare kiosks, restaurant self-service, and emerging AI automation. Craig has covered the self-service and kiosk industry since the 1990s, tracking how public-facing terminals move from concept to field deployment. His work combines industry research, vendor analysis, operator conversations, standards tracking, trade show coverage, and practical experience with the real-world constraints of kiosk deployments. https://www.linkedin.com/in/kiosk